STRONG STATEMENTS WITH DESIGN PLAYFULNESS: SWATCH INTRODUCES SPRING-SUMMER 2019 COLLECTION

By: STEFANIE KRISCH   |   April 23, 2019

Swatch introduces its Spring-Summer 2019 collection with three themed lines.

A futuristic mix of techniques and materials ignite vivid colors, express street and pop art and turn on positive vibes for the hottest seasons of the year: Swatch introduces its Spring-Summer 2019 collection with three themed lines that all play a part in the never-ending style revolution.

Continuous movement is at the heart of Transformation, fusing a whole spectrum of color with shapes and patterns. This vivid line embarks on a journey of discovery, with optical illusions as well as the sheer simplicity of transparent design. New polarized glass features a semi-transparent mirror coating and creates pastel tones when exposed to light. The message is clear - imagination has no limits!

Listen to Me equals an action-packed trek through the urban jungle. Serving as canvas for all kinds of talents and exuding strength and confidence, their self expression is the impetus for making real change a reality. A tribute to street heart and pop art!

Tutti frutti has never looked this good! Energy Boost whets appetites for adventure with electric colors and bold contrasts that boost positive vibes. Freshly squeezed juices and smoothies are more than just a trend - they’re all about delicious results. This tasty line bolsters vitality, giving much-needed energy for the summer ahead.

Swatch’s Spring-Summer 2019 collection isn’t for the faint of heart. Transformation, Listen to Me and Energy Boost are the gateway to metamorphosis, daring to defy the ordinary. After all, who knows what extraordinary evolution the future may hold?